MOOC | Arts & Heritage Menagement



Arts and Heritage Management
online course |
lessons and interviews to manager of most important italian cultural istitutions
VIEW IT ON COURSERA PLATFORM (the course is free)

ROLE: Director  / creative director / creative team leader
CLIENT: Bocconi University, BETA department. Milan | PLATFORM: Coursera
TEACHER: Andrea Rurale | CITIES: Vatican City (Rome), Venice, Varese, Milano, Cremona, Paestum
Vatican | Cenacolo (ITA)  | FAI (Fondo Ambiente Italiano): | MUVE (Fondazione Musei Civici Venezia):  | The National The Archeological Site of  | Museo dell’Opera del Duomo (Florence): | Museo del

About this course: Today cultural institutions are facing important dilemmas in many aspects of their management. Over the past decades, a new figure has emerged that of the art manager. Imagine you went to work every day to connect artists with audiences, vision with reality, and money with a mission. That is what managers in the arts do, they play an essential role in transforming the minds, lives, and communities through creative expression. This course has been conceptualized to address the need of skills and techniques to help professionals and managers in running art and cultural institutions.


The course is divided into six sections. Five sections are dedicated to specific aspects and themes of managing cultural institutions, while the sixth section is dedicated to individual interviews of prominent cultural institution managers on specific topics. The involvement of professionals and managers gives an incredible value to the learning experience of this course.

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